Kinder BuenoEvent video · 2 videos
- Client
- Kinder Bueno
- Agency
- Extreme Event
- Date
- 2025
- Location
- Lollapalooza Paris
- Services
- event coverage (festival), social media, vox pops, brand content
The project
For Kinder Bueno’s brand activation at Lollapalooza Paris, the agency Extreme Event wanted Instagram content shot on site among the festival-goers: the buzz around the stand, its activities and off-the-cuff reactions from the crowd, for the brand’s account.
Why it works
A few days of activation that keep living on Instagram after the festival, with Reels delivered ready to post for the brand and its agency.
What I delivered
- Highlight Reel of the stand and festival atmosphere: vertical, 30 s.
- “Would you rather?”: vertical vox pop with festival-goers, 44 s.
Distribution and results
Published on the @kinderbuenofr Instagram account: 13,200 views for the highlights and 5,000 for “Would you rather?”.
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Paris and Île-de-France